Boards
30 Seconds To Mars want kids to get tattoos so that they can appear in a video.
http://www.thirtysecondstomars.com/tour/2013/07/23/be-a-part-of-the-official-do-or-die-lyric-video/
Given the whole fuss over the changes to the backstage 'club' that surfaced a few months ago, I can't see this going down well.