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Kevin Shields on Britpop being a Government conspiracy...
But when it is jokingly suggested that, had Shields released m b v in 1994, as initially planned, he could have kiboshed Britpop, his mood changes. "Britpop was massively pushed by the government," he says. "Someday it would be interesting to read all the MI5 files on Britpop. The wool was pulled right over everyone's eyes there."
http://www.theguardian.com/music/2013/oct/03/my-bloody-valentine-kevin-shields-interview