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Watch: The Pains Of Being Pure At Heart - 'Say No To Love'
JoeDiddly by Luke Slater June 22nd, 2010

Earlier last month we premiered a brand new track from Brooklyn's scuzzed-up indie-poppers The Pains Of Being Pure At Heart. That was the b-side to their new single, 'Say Not To Love', which comes out on July 5 through Fortuna Pop! in this country. It really is quite good you know?

As that single release date is fast approaching, there's a video to accompany it - as you would very well expect. Yes, it has a nostalgic quality about it. Yes, it's kind of what you'd expect from this band. It looked like it was an awful lot more fun for Peggy to film than the others, unless standing in a field pretending to play guitar is your idea of fun?

We've told you before what the song's about and we (well, Kip Berman...) will tell you again:

“The song is about rejecting hyper-serious adolescent romance that imprisons you and inhibits your ability to become the person you want to be and do the things you want to do. It's about a girl telling an emo boy to go grow a pair.”

Crikey. Imagine. Watch it below:

The quartet play a host of festival shows over the summer - some in the UK, some in Europe. Those dates are below. Oh, and there's also a headline show at London's Heaven on July 29. Should be 'rad'.

18/7 - Suffolk, Latitude Festival
23/7 - Spain, Contempopranea Festival
24/7 - Spain, San Sebastian Festival
25/7 - Derbyshire, Indietracks Festival
28/7 - Brighton, Concorde 2
29/7 - London, Heaven
31/7 - Stirling, U18s Festival



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