Logo
DiS Needs You: Save our site »
  • Logo_home2
  • Records
  • In Depth
  • In Photos
  • Blog
  • Podcast
  • Search
  • Community
  • Records
  • In Depth
  • Blog
  • Community

THIS SITE HAS BEEN ARCHIVED AND CLOSED.

Please join the conversation over on our new forums »

If you really want to read this, try using The Internet Archive.

My Robot Friend

Soft-Core

Label: Double Feature Release Date: 16/11/2009

55318
gideon_ by Gideon Brody November 23rd, 2009

"For driving to, at night." A holographic message flashes in front of your eyes, as Soft-Core is transmitted electromagnetically to the brain. It's not hard to imagine My Robot Friend's (aka Howard Rigberg) vision of the future. Music is no longer purchased over a counter, accompanied by a nod of approval from an acne-prone muso that has been working at HMV for too long. No, if the New York-based Rigberg had his way, we'd all be law-abiding cyborgs and music would be life's one remaining illegal pleasure, an electronically-delivered drug of the future.

Like many depictions of the future, Soft-Core (at its best) has the dark isolationism of space or night as its canvass, onto which melodies and lyrical sentiments illuminate the frame like the neon of Blade Runner's opening scene. From my own slightly Ballardian point of view, these triggers of futurism converge most readily when driving at night, as the darkness meets the illumination of technology. And, appropriately, the road is the place of isolationism: the car a motive cocoon, temporarily detaching man from its organic environment as we travel from one world to another. Some of Soft-Core's better tracks successfully evoke this kind of futuristic transcendence, even if full engagement with the record depends on a little wilful mental persuasion of your own.

This, of course, has been a big part of My Robot Friend's shtick from the beginning. But Rigberg shouldn't still have to rely on the now slightly tiresome I-AM-actually-a-robot narrative trope. Frustratingly, he seems to think otherwise. During the Fischerpsooner-light opening track, 'Robot High School', the monotonal Rigberg is up to his old tricks: "Memorise the rules and learn to behave / but when I got to school I forgot, forgot / so they put me in a special class / where everybody is a robot, robot." Its generic electroclash climax – involving impossibly-tacky church bells – is completely forgettable.

Happily, and for the majority of the record, the sleazy bombast of electroclash makes may for the intimacy and minimalism of synthpop. Of course, tracks like the perfectly-crafted and deftly-romantic 'Misfits Fight Song' owe plenty to their forebears. Kraftwerk, Gary Numan, The Human League and Yazoo (Alison Moyet sings on 'Waiting') being the usual suspects. And while we're at it, Rigberg almost certainly borrowed his eccentric streak from Devo. Forgoing influence, 'Misfits Fight Song' is just a great pop track. And like the best pop, stands up to a lot of repeat spins.

'By Your Side' hits the same synthpop apex by underplaying everything it knowingly does so well, until its components coalesce as one perfectly-formed electronic love song. It doesn't take a musical sage to realise that Rigberg may have taken one or two jealous glances at the work of The Postal Service. Like Give Up, Soft-Core majors in subtlety. That's not to say the album doesn't have its madcap moments. 'Failure's' breakneck robo-speak climax, although probably lifted from elsewhere, is truly inspired.

But it's Soft-Core's final triumvirate of tracks proper (not including 'Waiting', which is rather curiously given a non-Alison Moyet acoustic encore) that define it. Moreover, they illustrate Rigberg's newly-found musical maturity and speak of a vulnerability that actually helps Rigberg to free himself from My Robot Friend's conceptual restraints. 'Astronaut' is a drugged-up tug of war between the icy detachment of New Order and the opiate sweetness of The Cocteau Twins, while 'Mean' and 'Sleepwalkers,' which both evoke loneliness, play out their reclusive tendencies quite differently. 'Mean' is a forlorn and delicate expression of shyness – "Hanging out in your living room / I'm overcome by your sweet perfume / your fever's down but your eyelid twitches / and I can't sit down 'cause my heart itches / why can't I seem to say what I mean" – encased in something sonically more hopeful. 'Sleepwalkers' appears to be equally benign, until it gives way to more malignant forces. Rigberg sings: "It left us wondering / could it be happening / was it a trick of the dark?"

With Soft-Core Rigberg has tentatively moved one foot out of the robot suit and, as a result, has opened up a little. More to the point, he's captured some fine synthpop moments on this record, amid the throwaway fluff. Probably best to transmit them to your brain and go for a long night drive...

  • 7
    Gideon Brody's Score
Log-in to rate this record out of 10
Share on
   
Love DiS? Become a Patron of the site here »


LATEST


  • Why Music Journalism Matters in 2024


  • Drowned in Sound is back!


  • Drowned in Sound's 21 Favourite Albums of the Year: 2020


  • Drowned in Sound to return as a weekly newsletter


  • Lykke Li's Sadness Is A Blessing


  • Glastonbury 2019 preview playlist + ten alternative must sees



Left-arrow

Glass Ghost

Idol Omen

Mobback
55317
55320

Little Noise Session at Union Chapel, Islington, Mon 16 Nov

Mobforward
Right-arrow


LATEST

    news


    Why Music Journalism Matters in 2024

  • 106145
  • news


    Drowned in Sound is back!

  • 106143

    news


    Drowned in Sound's 21 Favourite Albums of the Y...

  • 106141
  • news


    Drowned in Sound to return as a weekly newsletter

  • 106139

    Playlist


    Lykke Li's Sadness Is A Blessing

  • 106138
  • Festival Preview


    Glastonbury 2019 preview playlist + ten alterna...

  • 106137

    Interview


    A Different Kind Of Weird: dEUS on The Ideal Crash

  • 106136
  • Festival Review


    Way Out East: DiS Does Sharpe Festival 2019

  • 106135
MORE


    news


    The Neptune Music Prize 2016 - Vote Now

  • 103918
  • Takeover


    The Winner Takes It All

  • 50972

    Takeover


    10 Things To Not Expect Your Record Producer To...

  • 93724
  • review


    The Mars Volta - Deloused In The Comatorium

  • 4317

    review


    Sonic Youth - Nurse

  • 6044
  • feature


    New Emo Goth Danger? My Chemical Romance confro...

  • 89578

    feature


    DiS meets Justice

  • 27270
  • news


    Our Independent music filled alternative to New...

  • 104374
MORE

Drowned in Sound
  • DROWNED IN SOUND
  • HOME
  • SITE MAP
  • NEWS
  • IN DEPTH
  • IN PHOTOS
  • RECORDS
  • RECOMMENDED RECORDS
  • ALBUMS OF THE YEAR
  • FESTIVAL COVERAGE
  • COMMUNITY
  • MUSIC FORUM
  • SOCIAL BOARD
  • REPORT ERRORS
  • CONTACT US
  • JOIN OUR MAILING LIST
  • FOLLOW DiS
  • GOOGLE+
  • FACEBOOK
  • TWITTER
  • SHUFFLER
  • TUMBLR
  • YOUTUBE
  • RSS FEED
  • RSS EMAIL SUBSCRIBE
  • MISC
  • TERM OF USE
  • PRIVACY
  • ADVERTISING
  • OUR WIKIPEDIA
© 2000-2025 DROWNED IN SOUND